microSEO is the operating system behind the work.
It is the engine that powers Boulder SEO Marketing and Enterprise GEO. We built it inside a working agency and we run it every single day. This is not a product you download. It is the thing underneath the results.
WHAT microSEO IS
Think of microSEO the way Google thinks of its own AI engine. It is not one app or one dashboard. It is the underlying technology and methodology that powers everything we do across our companies.
microSEO is a proprietary AI SEO and GEO engine that decides what content is worth creating, then creates it with the help of AI at scale, built to rank in Google and get cited in AI search. Strategy first, execution second. The strategy is the hard part, and it is the part almost nobody has figured out. microSEO is where we solved it.
HOW IT CAME ABOUT
In 2021, a Google update wiped out 80 percent of our traffic. I panicked for exactly one day. Then I got to work, and what came out of that rebuild was Micro SEO Strategies℠, a human-driven, AI-assisted way of ranking that put us back on page one and taught me something I have carried ever since.
When ChatGPT launched at the end of 2022, I spent six days straight, more than a hundred hours, in prompt engineering. It was immediately clear this would reshape search, and every other industry with it. By the end of that week I had a working system. I took it to Daniel Burns, our COO, and told him almost everything inside Micro SEO Strategies℠ could be automated or AI-assisted. Daniel built it. That system became microSEO.
We used it on our own clients first. The rankings climbed, the manual grind shrank, and people who saw it in our webinars kept saying the same thing. This is exactly what we need. So we built a second company around it.
WHAT IT POWERS
microSEO runs quietly underneath two companies, and it does a very different job in each.
At Boulder SEO Marketing, it powers how we rank local service businesses in Google, the map pack, and AI search. That is the agency where the methodology was born and where it is proven every day.
At Enterprise GEO, it powers AI content and GEO strategy at scale for larger marketing teams and agencies that need to be the answer in Google, ChatGPT, Claude, and Perplexity.
Same engine. Two very different problems. One reason both work.
WHO BUILT IT
microSEO was built by Chris Raulf and Daniel Burns.
Chris is the founder of Boulder SEO Marketing and one of the most recognized voices in AI SEO and generative engine optimization, with nearly three decades refining the methodology inside the engine. Daniel built the platform. He ran a web design agency for 20 years and has been a digital marketing trailblazer for nearly 30, which is why microSEO solves real operational problems instead of just generating content.
Two people who have navigated every major search shift since the 1990s, and built the answer to this one.
microSEO is the engine.
If you want to see it at work, that happens over at Boulder SEO Marketing for local service businesses, and at Enterprise GEO for marketing teams and agencies operating at scale.
See it in action at Boulder SEO Marketing → https://boulderseomarketing.com/
Explore the enterprise platform at Enterprise GEO → https://enterprisegeo.ai/